1040 Lounge

Join members of BroLab this Friday for an artist talk and discussion as part of the 1040 Lounge series at the Bronx Museum of the Arts.

The event will be held on-site at our recent commission, Quarter Horse, in the North Wing Lobby of the museum.  Drinks and refreshments will be available and prescient topics include collaboration, collectivity, design, and public art.


When: Friday, October 4, 2013, 6:30 - 9pm  
Where: The Bronx Museum of the Arts, 1040 Grand Concourse  at 165th Street, Bronx, New York 10456
Subway: D or B to167 St. / Grand Concourse Station
                4 to 161 St. / Yankee Stadium
Directions via Google>>
The collective BroLab was established in 2009 by five artists with similar ideas seeking something bigger than their individual practices. Rahul Alexander, Jonathan Brand, Adam Brent, Ryan Roa and Travis LeRoy Southworth have built a practice bridging art and design principles exploring minimalist objects, through which people can interact with both the artists and the work. BroLab’s broad vision includes public sculpture, placemaking, and site-specific interventions. In the canon of collective art, BroLab presents an alternative model by working intuitively and connecting art to a live activity of both making and engagement.

Quarter Horse
Marine plywood, spray-paint, Formica, I-pads, digital media and hardware

Conceived as a test site for contemporary culture, BRONX LAB encourages active participation and dialogue about topics of importance to the Bronx community. A collaborative effort of curators and educators, BRONX LAB is structured to promote digital learning and the dissemination of new media work.

For its inaugural installation BRONX LAB commissioned a site-specific environment by the artist collective BroLab. A hybrid of design and sculptural work, Quarter Horse features a set of modular tables and media stations that can be arranged in multiple configurations. Each unit is a combination of minimal sculptural forms, all edged with a range of bright surface colors. Developed to complement a variety of BRONX LAB events and programming, Quarter Horse is a platform for cultural education and social engagement.

The BRONX LAB interactive hub is made possible by a generous grant from Deutsche Bank.