Collective Conversations

May 2014 - New York, NY

pla plastic, marine plywood, pressed particle board

Collective Conversations is an intimate series of discussions centered around design and the creative process that will be hosted by a diverse group of designers, collectors and innovators in the creative industries. The series will be held onsite at Collective 2 in an area specially designed by BroLab.

Images above are of the following discussion on Sunday, May 11th, 4:00pm
Dressing The Future: Fashion and 3D Printing
Adam Brent, member of BroLab and Director, BFA in Integrated Design, Parsons The New School for Design
Gabi Asfour, designer, threeASFOUR
Bradley Rothenberg, designer, StudioBRAD
Sarah Medford, Director, Strategic Development for Collective Design Fair

"The Collective Conversations series for 2014 took place at the Fair on Saturday and Sunday May 10th and 11th. This intimate series of talks centered around design and the creative process was hosted by a diverse group of innovators, including Michele Oka Doner, The Haas Brothers, Wendell Castle, Murray Moss and many others. Visit our Programming page for a complete schedule. The talks were held in a seating area custom-designed for us by the artist collective BroLab."

For CDF2 Fair details visit

For Programming Details visit:

Collective Design Fair 2
Skylight at Moynihan Station
360 West 33rd Street, New York, NY 10001


Adam Brent creates sculptural installations that combine architectural and organic elements to explore issues of nature, reflection, interiors and structure. He received his BFA from the Maryland Institute, College of Art in 1995 and his MFA in sculpture from Parsons The New School For Design in 2001. His work has been exhibited at such notable museums, institutions and galleries as The Islip Art Museum, The Bronx Museum for Contemporary Art, The Aldrich Museum For Contemporary Art, The New Museum’s Festival of Ideas, Aljira Center for Contemporary Art, Artists Space, Apex Art, Margaret Thatcher Projects, Gathering of The Tribes, Wave Hill, BRIC Rotunda, Momenta Gallery, The Bronx River Art Center, The New York Department of Transportation’s Urban Art Program, The New York Public Library, The 2012 Venice Architecture Biennale, The Center for Book Arts and numerous university galleries.

Bradley Rothenberg is a 2009 graduate of Pratt Institute.  Prior to forming studioBRAD, he has worked in various architectural environments around the world, including a tenure with Acconci Studio which oversaw the development and execution of pavilions and multimedia installations in Italy, Hong Kong, and Holland.  He has collaborated with artists and designers such as Ai Wei Wei, ThreeASFOUR and Katie Gallagher.  His independant work has been exhibited at the 2009 Design Miami and the 2010 Hong Kong-Shenzen Biennial.

Gabi Asfour: threeASFOUR is known as much for its bohemian personal past—when there were four designers, they’d sleep in the same bed—as it is for curving layers and intricately ethereal silhouettes, along with the famed circle bags that surfaced on Sex and the City. In 1998, the label—then called AsFour—was started by aspiring downtown designers Kai Kühne, Gabriel (Gabi) Asfour, Adi Gil, and Angela (Ange) Donhauser, who come from Germany, Lebanon, Israel and Tajikistan, respectively. Despite the wacky expressionism from the label’s founding members and the theatrical infighting that led to Kühne’s departure in 2005, the label has acquired clout and credibility in the mainstream. Highlights include a CFDA fund nomination in 2007, which put the team on par withVogue darlings Phillip Lim and Erin Fetherston and gained them a T-shirt collaboration with the Gap (of all the CFDA nominees, their collection reportedly sold out first). Their avant-garde sensibility, which includes slashed wrap jackets and asymmetrical organza dresses, have also gained attention from prestigious museums like Victoria & Albert and the Met, who have acquired pieces for exhibitions. In 2008, the label branched out from the conceptual ready-to-wear it shows in New York to a swimwear collection.

Sarah Medford brings her years of editorial and marketing expertise in the fields of design and architecture to Collective as our Director of Strategic Development. She is the former Executive Editor of Architectural Digest, which she helped to re-launch from 2010 to 2012. Medford has also served as Director of Arts, Culture and Design at Town & Country Magazine, and has held editorial positions at Art in America, Martha Stewart Living, and Self. In 2010 she authored At Home With Town & Country, the publication's first book on interiors in its 164-year history. Medford is an honors graduate of Brown University and holds a certificate in Interior Design from Parsons School of Design. She lives in Manhattan with her husband and two children.